If you’ve ever dreamed of making money online without packing boxes, shipping items, or holding inventory, then digital products are the way to go.
Digital products are items you create once and sell over and over again. Think printables, templates, or even online courses. They’re cost-effective, easy to scale, and can bring in passive income long after you’ve done the initial work.
The best part? You don’t need a tech degree or huge startup budget to get started. With free tools like Canva, Etsy, and Gumroad, anyone can create and sell digital products today.
In this guide, I’ll share 17 high-demand digital products that sell like crazy, plus tips on where to sell them and how to stand out in a crowded market.
Why Sell Digital Products?
- Low overhead costs – no shipping, no storage.
- Scalable – sell the same product thousands of times.
- Flexible – create products around your skills or passions.
- Global audience – anyone, anywhere can buy instantly.
17 High-Demand Digital Products
1. Printables
From planners to wall art, printables are evergreen sellers.
Examples: Daily planners, budget trackers, habit trackers, chore charts, wall art quotes.
- Where to sell: Etsy, Shopify, Gumroad
- Tools: Canva, Adobe Illustrator
2. E-books
If you have knowledge on a topic, package it into a short e-book.
Examples: “30 Budget-Friendly Recipes,” “Pinterest Growth Guide,” “Beginner Fitness Plan.”
- Where to sell: Amazon Kindle, Gumroad, your blog
- Tools: Google Docs, Canva, Vellum
3. Online Courses
Courses are booming — people pay to learn new skills online.
Examples: Blogging for Beginners, DIY Crafts, Digital Marketing Basics.
- Where to sell: Teachable, Udemy, Kajabi
- Tools: Loom, Canva, PowerPoint
4. Templates
Templates save people time — one of the most valuable things you can sell.
Examples: Resume templates, social media templates, Canva templates.
- Where to sell: Etsy, Creative Market, Gumroad
- Tools: Canva, Figma
5. Stock Photos
Businesses, bloggers, and marketers always need fresh visuals.
Examples: Lifestyle stock packs, flat-lay office photos, food photography bundles.
- Where to sell: Shutterstock, Adobe Stock, Etsy
- Tools: DSLR camera, Lightroom
6. Stock Videos
Short video clips for content creators are in demand.
Examples: Travel clips, cooking videos, lifestyle B-roll.
- Where to sell: Shutterstock, Pond5, Adobe Stock
- Tools: Smartphone/DSLR + editing software
7. Music & Audio Tracks
Creators need background tracks for videos, podcasts, or reels.
Examples: Lo-fi beats, sound effects, intro jingles.
- Where to sell: AudioJungle, Pond5, Fiverr
- Tools: GarageBand, FL Studio
8. Fonts
Unique fonts are popular with designers and small businesses.
Examples: Handwritten fonts, bold modern fonts, script fonts.
- Where to sell: Creative Market, MyFonts, Etsy
- Tools: Procreate, Illustrator, Fontself
9. Graphics & Illustrations
Graphics packs are top sellers on Etsy and Creative Market.
Examples: Clip art, icons, doodle packs, design elements.
- Where to sell: Etsy, Creative Market
- Tools: Procreate, Photoshop
10. Presets & Filters
Instagram and photography lovers are always looking for quick edits.
Examples: Lightroom presets, mobile app filters.
- Where to sell: Etsy, Gumroad, personal site
- Tools: Lightroom, VSCO
11. Spreadsheets & Trackers
People love done-for-you solutions to save time.
Examples: Budget spreadsheets, fitness trackers, meal planners.
- Where to sell: Etsy, Gumroad, Shopify
- Tools: Google Sheets, Excel
12. Website Themes
WordPress and Shopify templates are huge earners.
Examples: Minimalist blog themes, Shopify store designs.
- Where to sell: ThemeForest, Creative Market
- Tools: WordPress, HTML/CSS
13. Membership Sites
Offer exclusive content for a monthly fee.
Examples: Recipe clubs, stock photo libraries, niche communities.
- Where to sell: Patreon, Podia, MemberPress
- Tools: WordPress, Kajabi
14. Digital Planners
With tablets on the rise, digital planners are trending.
Examples: GoodNotes planners, iPad-friendly calendars, hyperlinked planners.
- Where to sell: Etsy, Gumroad
- Tools: Canva, Keynote, GoodNotes
15. Workbooks & Journals
Interactive PDFs that help people learn or reflect.
Examples: Gratitude journals, business workbooks, study guides.
- Where to sell: Etsy, Shopify, Amazon KDP
- Tools: Canva, InDesign
16. Checklists & Cheat Sheets
Simple, valuable, and easy to create.
Examples: Blogging checklist, travel packing list, cleaning checklist.
- Where to sell: Etsy, Gumroad
- Tools: Canva
17. Children’s Printables
Parents love quick, printable activities for kids.
Examples: Coloring pages, alphabet worksheets, puzzles.
- Where to sell: Etsy, Teachers Pay Teachers
- Tools: Canva, Illustrator
Tips to Sell Digital Products Successfully
- Start with one product type → Don’t overwhelm yourself.
- Research demand → Use Etsy search or Pinterest trends to see what sells.
- Focus on design → Clean, eye-catching design makes products irresistible.
- Bundle products → Offer packs (like 10 planners or 50 stock photos).
- Promote on Pinterest → Perfect platform for digital product buyers.
- Offer freebies → Build an email list with free samples, then upsell.
Pros & Cons of Selling Digital Products
Pros:
- Passive income potential
- Low startup cost
- Can scale globally
- Endless niches
Cons:
- Competitive market
- Requires upfront time investment
- Need to market consistently
Final Thoughts
Selling digital products is one of the smartest ways to make money online. From printables and templates to stock photos and online courses, the opportunities are endless.
Start small, create one product, and put it out there. With time, consistency, and marketing, your digital product shop could turn into a steady, scalable business that truly sells like crazy.
